NextDAY Cabinets went from page four to page one — market by market.
NextDAY Cabinets sat on page four while competitors took the searches. After technical SEO and local-grid work, its average Google position moved from 36 to 8 and keywords ranking climbed from 409 to 1,500. The case covers a multi-location distributor’s documented search performance and local-market work, rather than an assumed result for every showroom.
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Where they started
Good product, competitive prices, and a website nobody could find.
- Average Google position of 36 — buried on page four.
- Red pins across the local map: ranked 8–20 for “cabinets” and “kitchen cabinets.”
- Only 113 keywords on page one; competitors owned the rest.
- A brand-new Richmond showroom nobody in the market could find.
- Technical problems holding Google back from reading the site.
What we turned on
Technical fixes plus answer-first content, structured so Google and AI engines can read, quote and rank it.
Location- and question-led content built to earn the long-tail searches competitors ignore.
Press outreach that strengthened branded visibility across the web.
Google Business Profiles tuned per location so each branch climbs its own local grid.
166 posts and 44 reels; engagement on Instagram and Facebook roughly doubled.
Campaigns landing around a 40% open rate — about double the industry norm.
The map went green
Average map rank for their tracked terms — first audit versus now. Lower is better; every marker moved right, out of the red and into the top of the pack.
What happened
Where the numbers landed — first audit (January 2025) to mid-2026.
Half a year of 2026 already outpaced the whole of the prior year.
The team did an excellent job helping us build and strengthen our brand. Their professionalism, expertise, and support throughout the process were outstanding — highly recommended.
What should you compare before applying a case result?
Start with the named client’s market, starting point, channel mix, and sales process. Then compare the cost and quality of your own leads, the budget you can support, and the role each channel plays before treating any outcome as relevant to your business. Check whether the client had the same buyer type, service area, sales capacity, and measurement setup as you. Also separate a result created by a long-running program from one created during a launch or recovery. Use our cabinet lead cost guide, marketing budget guide, and Google Ads vs. SEO guide to frame that comparison for your business.
People also ask
What results did NextDAY Cabinets get?
36 to 8. NextDAY Cabinets moved its average Google position from 36 to 8 — page four to page one. Keywords ranking in the top 50 grew from 409 to 1,500 (+266%), page-one keywords from 113 to 325 (+187%), and the site drew 3.66M search impressions in the first half of 2026 alone.
How long did NextDAY Cabinets’ SEO take to work?
2 years. The first audit was January 2025 with an average Google position of 36; by mid-2026 it was 8. Local SEO for a multi-location distributor compounds — each showroom’s profile, each location page and each earned mention adds up — so results are measured in quarters, not weeks.
What did NextDAY Cabinets change to rank?
Four levers. A technically clean, AI-readable site; 156 articles written market by market; 120 press releases; and a Google Business Profile tuned for every showroom so each branch climbs its own local map. The work combined technical, content, earned-visibility, and local-profile work rather than relying on one channel.
How many keywords does NextDAY Cabinets rank for now?
1,500 keywords in Google’s top 50, up from 409 — a 266% increase — with 325 on page one, up from 113. For a multi-location cabinet distributor the ceiling is large, because every city, product line and buyer question is its own keyword.
Is this kind of SEO growth typical for a cabinet business?
No. Results vary by market and starting point, so treat NextDAY’s figures as one outcome, not a guarantee. The system is repeatable, though: a technically sound, AI-readable site, a real content library, earned mentions and per-location profile tuning, run consistently over quarters.
Can another cabinet distributor expect identical search results?
No. Search results depend on the market, the starting website, local competition, and the work already in place. NextDAY Cabinets is a named example of a multi-location distributor. Use its case to compare the problem and the method, then set expectations from your own rankings, pages, and local profiles.
More results
Contractors and homeowners reorder from whoever they find first. Climbing the local map in every market you serve is a supply-side advantage that compounds.
20 showroom appointments in 90 days — guaranteed or you don't pay