Background and experience
Sezgin Arslan is the founder of UpMax and its cabinet-industry marketing vertical, CabinetBoost. He has spent 7+ years working exclusively in cabinet and kitchen & bath marketing — running paid search, local SEO, and appointment-setting systems for showrooms, dealers, and manufacturers across the United States.
CabinetBoost is built around one offer: 20 showroom appointments in 90 days — guaranteed or you don't pay. That commitment came from years watching broad-market agencies apply generic playbooks to a category where the buyer compares several showrooms and takes months to decide, and changes scope mid-project. Filling a cabinet showroom with qualified appointments requires a completely different approach from filling an e-commerce cart or booking a service call.
Sezgin is an NKBA member and attended KBIS 2026 as an exhibitor. He operates out of Long Beach, CA. CabinetBoost runs as the cabinet and kitchen & bath vertical of UpMax (upmaxnow.com) accumulated over 7+.
- 7+ years cabinet-industry marketing
- NKBA member
- KBIS 2026 Exhibitor
- Founder — UpMax & CabinetBoost
- Based in Long Beach, CA
How this site's content is produced and reviewed
Every article on cabinetboost.com carries Sezgin Arslan's byline as author. Before publication, each figure is checked against a named client case study or a credited public source; unsourced numbers do not ship.
Numbers in the content trace to one of two places: a named client case study published on this site, or a credited public data source. Generic claims without a named study — unsourced ROI averages, invented survey percentages, fabricated star ratings — do not appear here. Where a result applies to a specific client, that client is named in every instance.
The agency's proprietary data — 7+ years of cabinet-industry ad spend, real cost-per-lead ranges by channel, and showroom appointment economics — informs the analysis. It is presented as directional context, not as a universal benchmark applicable to every business in the category.
For SEO and marketing content, keyword research and SERP data draw on public tools and live SERP data. Competitive claims compare verified published case studies or live SERP results, not estimates.
Documented client results
The results below are from named clients. They are not averages or projections — each number links to the full case study on this site.
Additional reading: Services overview · Google Ads vs. SEO for cabinet businesses · Marketing budget guide · All case studies
Frequently asked questions
- Who is Sezgin Arslan?
- Sezgin Arslan is the founder of UpMax and its cabinet-industry vertical, CabinetBoost. He has 7+ years of experience marketing cabinet, kitchen and bath businesses and is an NKBA member based in Long Beach, CA.
- Is CabinetBoost part of UpMax?
- Yes. CabinetBoost is the cabinet and kitchen & bath marketing vertical of UpMax (upmaxnow.com), operated under the same founder.
- Does Sezgin Arslan work with businesses outside the cabinet industry?
- No. CabinetBoost serves cabinet, kitchen & bath businesses only — showrooms, dealers, wholesalers, and manufacturers.
- How do I contact Sezgin or his team?
- Book a free strategy session at cabinetboost.com/booking or call +1-562-554-7576.
- Who writes and checks the articles on this site?
- Every article on cabinetboost.com carries his byline as author. Before publication, figures are checked against named client case studies or credited public data; unsourced numbers do not ship.
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